Old Navy’s Misleading Boardwalk Dress

Dear Old Navy,

It isn’t April Fool’s Day but you managed to get me again. HaHa, very clever. You managed to persuade me to log onto your site with your latest commercial for Boardwalk Dresses.

Now, I know. I swore to you before I wouldn’t set foot in your store because of your cheap and unflattering styles. But I did. Then, when every single commercial you produced grated on my nerves I really never did set foot in your store again.

But that great retro-inspired blue dress with the yellow belt did it for me. It was like ‘Hey! Now there’s something I can get into! Wow, Old Navy! You finally did it!’ I ran through that site about three times before finally accepting it wasn’t there. A little more research led me to find you’re auctioning it off for charity. That’s great for the minority that can afford a dress for $200 and rising. But for the rest of us that actually would shop at Old Navy if your clothing actually was that inspired…

Not only was that stunner of a dress not up for sale, but the ones that were were disappointing to say the least. They were your standard, budget dress that can be found at just about any store, Wal-Mart included.

Hey, I’d give you the benefit of the doubt. I’d say, well maybe it’s just me, but I know for a fact it isn’t. Social networking sites are in a (minimal) uproar over this little bit of false advertising. Maybe you thought that this gimmick was a good idea, but it seems like it just makes your flimsy dresses pale in comparison.

But like I said, I haven’t shopped at Old Navy in years, so why should you care?

Sincerely,

A Could-Have-Been Customer

P.S. For those of you interested in bidding on the dress, you have until June 10th. Go here.